Lighting Manufacturer Receives Award for Promotional Video Excellence

EverLast® Lighting Receives Horizon Interactive Award in Partnership with CV Media

JACKSON, MICHIGAN – August 25th, 2014 – The Horizon Interactive Awards is a prestigious international competition recognizing outstanding achievement among interactive media producers. The competition recognizes and awards the best websites, videos, online advertising, print media and mobile applications. Each year, the Horizon Interactive Awards receives thousands of entries from all over the world.  A panel of industry professionals, from diverse multi-media, graphic design and marketing backgrounds, review the entries to determine the work that is to be recognized.  Entries are given a Gold, Silver, Bronze, and in some cases honorable mention award distinctions.  This year EverLast® Lighting, in partnership with CV Media, received a Bronze award for their “Everlast Highbay Illustration Video”.

CV Media, one of Michigan's leaders in video production, animation, and web design, partnered with EverLast® in early 2013 and began working on a series of marketing videos including the lighting manufacturer’s commercial lines.  “Buying induction lighting technology is an education process for new customers,” commented Kyle Leighton, Director of Public Relations at EverLast® Lighting, Inc.  “We needed an innovative, new, fun medium to introduce the technology to our industry and CV Media had the exact kind of video solutions that we were looking for.”

The 12th annual, international competition had over 1,600 entries from 24 countries and almost all of the 50 United States making this award competition one of the biggest and most competitive ever.  The judges consist of professionals from graphic design, diverse multi-media and marketing backgrounds.  CV Media, and EverLast® Lighting were notified in May of their recognition.  “We couldn’t be more pleased with the effort that CV Media put into completing these projects.  They truly were innovative, and quick to meet deadlines,” stated Brandon Marken, VP of Marketing at EverLast® Lighting, Inc.

In September CVMedia will be celebrating their 20th year in business and will present Kyle Leighton, EverLast®’s PR Director, with the award at an open house during the evening on Thursday, September 18^th.  “We're very proud of the work we produce and are truly thankful for EverLast®’s trust in CVMedia as their video production company.  Without Brandon and Kyle's help throughout the creative process, this award could not have been possible,” explained Ryan Carroll, Sales and Project Manager at CV Media.

CVMedia submitted 5 additional projects for consideration, and won an award for all 5. The categories that CV Media were awarded in include; promotional video, viral video and motion graphics/effects.  “We are very proud to be recognized for our video production work. This year took us by surprise and we received 3 Silver Awards and 3 Bronze awards.  The great thing about this is that all of our editors were able to enter projects they edited/created. 6 of our projects entered and all 6 won awards,” stated Carroll.  “CVMedia would like to thank the Horizon Interactive Awards, all of the people involved with voting for our videos and we would like to especially thank our talented editors, Mike Rozman, Leroy Colson, Eric Grzyb and Brian Thieme.  We look forward to entering in 2014.”

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About EverLast® Lighting:  EverLast® Lighting, Inc. is a sister company of Full Spectrum Solutions, Inc. and has quickly grown into the leading manufacturer of energy-efficient lighting solutions for roadway, parking structure, facility and area lighting applications. For additional product information, visit www.everlastlight.com, call 888-383-7578 or send an email to info@everlastlight.com.

For press inquiries, contact Kyle Leighton at 517-783-3800 ext.231 or email at kyle@everlastlight.com.

 

If you would like to support EverLast®, please follow EverLast® on Twitter or visit them on Facebook.

Kent State University Selects Induction Lighting for Campus Wide Energy Retrofit

EverLast® Lighting Exceeds Specification Standards, Used In Recreation and Fitness Center Lighting Upgrade

JACKSON, MICHIGAN – August 7th, 2014 – Kent State University is a public research university located in Kent, Ohio and has eight campuses around the Northeast Ohio region with the main campus being the largest.  With an enrollment of 41,891 students in the eight-campus system and 28,998 students at the main campus in Kent it is ranked by the Carnegie Foundation as one of the top 77 public research universities in the US.  In an effort to meet the criterion of its energy efficient campus wide programs, Kent State reached out to Hawkins Sales of Ohio to assist in a complete energy retrofit on its main campus earlier this year.  “The entire campus has been going through an energy management program for the last couple of years and we knew that upgrading our lighting was another area to improve upon” stated Jeff Hunt, Facility Manager at Kent State University.  “When I was doing research about lighting technology I read a story about the University of Pennsylvania in College Planning & Management that used EverLast® on their campus, and then I later found out that the University of Michigan, and Michigan State University were using the same fixtures.  We knew right away we wanted to do the same.”

By the summer Kent State moved forward with the advanced energy efficient lighting and replaced 104 metal halide 400 watt fixtures with EverLast® Acrylic High Bay 300 watt fixtures in their Student Recreation and Fitness Center.  “Several of the fixtures are 40 feet in the air over 4 basketball courts in the center and are on 12 to 14 hours a day,” explained John Bober, representative of Hawkins Sales of Ohio.  “Initially, Kent considered a T5 solution, but we were able to replace the existing metal halide fixtures one-for-one with the EverLast® Acrylic High Bay in addition to reducing the energy consumption substantially.”  EverLast® induction light fixtures are 50-70% more energy efficient than metal halides and last up to 100,000 hours, making them virtually maintenance free for up to 15 years.  

“Induction gave us the kind of light that we were looking for that had little to no glare, and this specific fixture had a prismatic lens that increased footcandles on the floor.  LED fixtures that we considered were visually uncomfortable because of glare issues,” commented Hunt.  “The 10 year service warranty from EverLast® was very impressive, and we did an apple to apples comparison with competing technologies.  EverLast® came out on top.”  The EverLast® 300 watt Acrylic High Bay fixtures provide a more natural and high color rendition light quality unlike traditional metal halide fixtures.  EverLast® Induction lighting fixtures are also available with a dimmable option, providing even more energy savings while areas are vacant. 

Kent State University anticipates an energy saving in excess of 10,000 dollars a year after installing the EverLast® fixtures.  “It’s not uncommon for our customers to reap substantial energy savings after installing our lights,” explained Alex Orr, VP of Sales at EverLast® Lighting, Inc.  “Furthermore, ROI is one of the most attractive features with induction technology.  Low glare, ease of installation, and our 10 year warranty are all additional reasons that we have had exponential success with our Campus Sustainability Initiative.”

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About EverLast® Lighting:  EverLast® Lighting, Inc. is a sister company of Full Spectrum Solutions, Inc. and has quickly grown into the leading manufacturer of energy-efficient lighting solutions for roadway, parking structure, facility and area lighting applications. For additional product information, visit www.everlastlight.com, call 888-383-7578 or send an email to info@everlastlight.com.

For press inquiries, contact Kyle Leighton at 517-783-3800 ext.231 or email at kyle@everlastlight.com.  If you would like to support EverLast®, please follow EverLast® on Twitter or visit them on Facebook.